Years ago, the role of the salesperson was to sell. Now, the role of the salesperson is to give...
Articles by Doug Thompson
Google's research shows that more than half of all car shoppers watch 30 minutes or more of video...
Social proof (also known as informational social influence) is a "psychological and social...
According to Tubular Insights, 70% of car buyers who use YouTube to research are influenced by...
Lehel Reeves explains a proven method that creates an emotional attachment with customers and sells...
According to Google's research, 56% of auto shoppers say they could be convinced to buy a vehicle...