Articles by Prasanthi Pittala

Video is one of the most powerful marketing tools you can leverage to engage customers, especially...

Google estimates 92% of car buyers research online before they make a purchase and that the watch...

For car dealerships, digital video is the most likely candidate for "disruptive technology," - a...

The average car shopper today makes just two dealership visits in the search for the perfect...

The VDP (Vehicle Details Pages) are the heart and soul of a dealership’s website. This is where...

When you are creating videos for marketing or running a campaign, you want to keep the customer...

Hard times call for innovative solutions! These are the times customers are not visiting...

Including video in your email makes the communication quicker and effective than a text email....

Digital retailing is a hot topic these days, and many dealers are thinking about the best way to...

Interactive presentations of vehicle inventory allow customers to control the viewing experience so...